“For Cheryl Côté, owning Esprit de la Femme Lingerie is about providing her customers with quality undergarments and exceptional customer service. She opened the store in Nelson, B.C., in 2002 and has been fitting her clients and specializing in European lingerie ever since…”
August 21, 2014
An amazing article in the Nelson Star from reporter Will Johnson about the incredible BUSTED! art installation at the store.
“Being able to hold the space for other women to share their stories has also helped with their healing,” she said. “We have women who have gone through mastectomies and lumpectomies and many different operations and surgeries. Even after breastfeeding a lot of women, their shape changes and they feel uncomfortable with themselves… I’ve found that doing this empowers them. When they seen themselves, they realize how beautiful they are,” she said.
April 10, 2014
Esprit de la Femme Lingerie boutique was one of only three lingerie stores in Canada selected to launch the Aubade line.
Celebrating this accomplishment last week was (clockwise from top left) Esprit de la Femme owner Cheryl Cote, Aubade Western Canada Representative Linda Beattie, and store staff Katherine Van der Veen and Jody Deverney.